A watch moves the world!

For more than 25 years, the Swiss watch brand SWATCH has been turning the world of watches upside down and making time an experience! It all started in 1983 with a plastic watch: colourful, favourably priced and nevertheless labelled with the quality seal "Swiss Made". Since then, this crazy Swiss watch has achieved an unbelievable success story, which stands for joie de vivre, emotions and positive provocation. With innovative design, limited specials and surprising ideas, SWATCH continually manages to be a topic of conversation!