Californian Lifestyle and Sports

From a small surfshop in Santa Cruz / California to one of the best-known and most popular surf, snowboard and lifestyle brands in the world. This is the success story of the American label O'NEILL and its founder Jack O'Neill. As a genuine beachboy, surf enthusiast and visionary, he developed the first wetsuit and with it opened up a new world for divers and surfers.

From the very first wetsuit and the first surfleash to the first seamless surf shorts and innovative textiles with electronic features - Jack O'Neill's spirit constantly drives the brand. With a clear focus on innovation in style and technology, O'NEILL has wholeheartedly committed himself to action sport and is today one of the market leaders in the area of sports, beach and lifestyle wear, as well as innovative boardriding products. O'Neill sportswear collections for women and men are available throughout the entire world - and in our outlet store in Metzingen.